A part of a team that executed an experiential trailer launch for Warner Brothers upcoming release of “Sinners” starring Michael B. Jordan.

Experiential with Influencers

Role: Sourcing + Executing Holy Water and Vials, Influencer Strategy + Engagement, Sourcing + Implementing Smokers

Creative concept + build out lead on the launch of Ms. Pat Season 4 on BET+.

Concepted and executed a 200+ consumer and talent experiential event at The Gathering Spot in Atlanta. The event included cast meet-and-greets featuring Ms. Pat, family games with prizes, full service catered BBQ, and appearances from social influencers.

Ms. Pat Experiential

Lead the creative strategy, execution, and marketing efforts for an everyday campaign that ran in New York, Baltimore, Philadelphia, and Denver.

Lead an international and national OOH campaign targeting populated areas in big cities for WorldPride NYC brand awareness.

Major locations included: New York, Los Angeles, multiple cities in Australia, Europe, Asia, Dallas, Philadelphia, Houston, DC, New Jersey, Florida, Louisiana, Missouri, etc.

Lead the production and placement of digital ads across phone booth, bus terminal, and train station placements in New York.

Lead the production and placement of digital ads on kiosks around New York.

Lead the digital marketing across five boroughs of New York that included takeovers of Barclays Center and Times Square.

Lead the production, design, and placement of avenue and street banners aligning major city blocks across the five boroughs.

I lead the creative production of pairing historical images from past LGBTQ+ moments with original photography that I cast and produced.

Also lead the OOH marketing efforts in major cities.